Business Relationship Advisor

BUSINESS RELATIONSHIP ADVISOR / SUPPORT JOB TITLE: Business Relationship Advisor / Support

LOCATION: PRETORIA

JOB TYPE: Permanent

REPORT INTO: General Manager - Pretoria

About the Role

Alpha Pharm is seeking a proactive Business Relationship Advisor to strengthen and support relationships across our key pharmacy customers and franchise network. The Advisor will act as the primary point of contact to ensure customers are informed, supported, and fully aligned with Alpha Pharm’s franchise model, business strategies, and wholesale services. This role is relationship- and growth-focused, with an emphasis on delivering the Alpha Value Proposition (AVP), maintaining relationship health, providing operational support, resolving issues, and enabling sustainable growth across the greater Gauteng area. Although direct sales is not the core function, interactions with pharmacy owners should naturally identify opportunities that support business growth.

Role and Responsibilities Account Advisory

• Actively engage and advise the key customer and franchise base on Alpha Pharm’s business strategies, compliance requirements, and support programmes.
• Relationship Stewardship: Build trust and maintain long-term relationships with pharmacy owners, branch managers, and franchisees as Alpha Pharm’s trusted advisor.
• Operational Support: Liaise between customers and the Distribution Centre to resolve queries, stock, ordering, or service issues promptly.
• Manage relationships upstream and downstream.
• Data Insights & Health Checks: Review sales and account data to identify trends, at-risk accounts, or growth opportunities. Provide feedback and support plans to management, without direct sales targets.
• Franchise Enablement: Support prospective and existing franchisees through onboarding, compliance guidance, and value-add initiatives that strengthen the brand.
• Cross-Functional Coordination: Work closely with Credit/Debtors, Own Brands, Marketing, and Supplier Representatives to close gaps and improve customer experience.
• Customer Database & Reporting: Maintain accurate CRM/customer data. Provide weekly and monthly relationship, risk, and engagement reports.
• Market & Competitor Insight: Monitor competitor activity, store models, and customer sentiment. Feedback insights to management for strategic planning.
• Events & Engagement: Represent Alpha Pharm at conferences, roadshows, and industry events to support the brand and network.
• Territory Coverage: Travel throughout the Eastern Cape to ensure all key accounts receive in-person advisory support within the agreed call cycle.

Key Requirements Qualification

• Minimum Matric + Sales, Business, or Pharmacy-related qualification.
• Experience: 3-5 years’ experience in Pharmaceutical, Retail Pharmacy, Franchise Support, or Key Account Management.
• Proven relationship management track record required.
• Computer skills
• Mindset: A proactive, solutions-oriented approach with a passion for customer success and retention.
• Skills: Excellent communication, facilitation, and stakeholder management skills. Strong analytical ability to interpret account data and trends.

Application Process

Suitably qualified applicants are encouraged to submit their CV’s to Sign in to view email on or before close of business on 25 July 2026, after also having informed their direct line manager thereof. Applicants are to specify “Business Relationship Advisor / Support – Gauteng” in the subject line of their emails. Only short-listed candidates will be interviewed. No relocation assistance will apply. If you have not heard from HR within 30 days of closing, please consider your application unsuccessful.